Friday, June 27, 2003

IE isn't Usable. You know it and I know it.  Internet Explorer is no longer usable as a web browser -- I've switched entirely to Mozilla...the reason being popup control.  Yes, there are some popup solutions for IE, but none works anywhere near as well as Mozilla's simple denial of unrequested popups.  So many sites on the internet are popping things up all over the place now, and it's just beyond frustration to have to close all that crap.  Mozilla means I don't have to, and everything pretty much just looks the way it should. I particularly enjoy reading the Washington Post without annoying popups.  Here's the thing -- I really don't mind inline ads.  They're fine with me.  I even click on them sometimes.  Just like in a normal print publication, the ads can be there without overwhelming the read, or being jarring.  I read Aero News, and they've got a set of display ads lined up on the right hand side of their site.  Some of the ads are pretty interesting -- they rotate them on a regular basis and, shock of shockers, they're relevant to the viewing audience.  The viewing audience will therefore click on them some times. Idiot spenders pretending to be marketers seem to think that there's no point in ads being directed at a specific audience, when on the web.  I will never buy anything presented in a popup.  Stick with inline ads. And stop using IE -- it's poison, because of the popup issue, plain and simple. 11:12:32 AM